AUSTRALIA’S LEADING ONLINE STORE FOR
GERMAN, AUSTRIAN & SWISS LUXURY WATCHES

Define Watches is the leading online store for premium men's and women's watches and timepieces. We offer the finest exclusive watch brand online, as well as in-store at our Noosa watch boutique.

We carefully curate our watch collections to bring you the best from independent watchmakers creating the new benchmark in bespoke luxury. Because of our passion for quality craftsmanship and excellent value, we have hand-selected only the finest Swiss, Austrian and German independent watch brands to offer our customers.

Shop at your convenience online or visit our stunning Noosa boutique – to peruse our vast collection of timepieces for men and women. We offer watch brands that we believe in and trust, in order to provide our customers with the best range of specialty hand-manufactured and function-specific watches on the market.

SHOP BY WATCH BRANDS

Shop the world's leading Swiss, German and Austrian watch brands, exclusive to Define Watches.

SHOPPING ONLINE WITH DEFINE WATCHES

At Define Watches we want to ensure your online shopping experience is enjoyable, comfortable and exciting. It is important to us that you have absolute peace of mind on the quality, authenticity, information, service, secure payment and delivery when making your watch purchase. Ensuring we operate at this level of excellence has been core to our company since our establishment

SAFE & SECURE DELIVERY

Insured priority shipping on all online watch purchases

QUALITY & AUTHENTICITY

Buy exclusive watches from Australia’s authorised dealer

SHOP SECURE ONLINE

Protected SSL encrypted website with payments securely processed by eWay

INDUSTRY EXPERT KNOWLEDGE

Experienced watch specialist staff providing expert knowledge and advice

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